When I saw this article, I just assumed it was Las Vegas. And I was correct. So, who deserves credit for this phenomenon? Fodors: Most likely, it is the California Hotel and Casino, located on Fremont Street in Downtown Vegas. “The Cal,” as it is lovingly known, plays the starring role in the birth of the Ninth Island. Sam Boyd, of Boyd Gaming, started his career working a gambling barge off the coast of Oahu and went on to be one of Vegas’ most prolific and celebrated hoteliers and marketing brains. His California Hotel and Resort opened in 1975 to tepid reviews and meager sales. Boyd turned his attention across the Pacific, marketing The Cal to Hawaiians with attractive package deals, subsidized flights, and home comforts in the form of traditional Hawaiian food (which we enjoy)
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