z
Regma is a fairly large chain of ice cream shops in Cantabria - I find the place disturbing for its complete lack of gelato on display. How can you buy good anything good if you can't see any of it? It would be like making a business deal without being able to talk to somebody in person and look into their eyes. Of course, I've been desperate enough for gelato a few times in Cantabria that I caved and bought it, sight unseen. But I wouldn't have had there been a choice!