Description Released in 2006 to replace the PowerShot A700. The Canon PowerShot A710 IS Digital camera retains many original features, but now with extra functions like: range of shooting modes, full manual control, VGA quality movie recording, ISO 800 shooting, and a 2.5-inch LCD screen.
Technical Details 7.1-megapixel CCD
6x image-stabilized optical zoom; Very High Quality 2.5-inch LCD display
ISO range up to ISO 800 for less blur in low light
3:2 guide masks LCD to display 4 x 6-inch print size; 16:9 format option for still images
Stores images on SD cards; powered by 2 AA-size batteries
more information on the Canon PowerShot A710 IS
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Canon Inc. is a Japanese company. It's products include not only Cameras but also photocopiers and computer printers. Founded in 1933 as Precision Optical Instruments Laboratory (in Japanese) the company was renamed Canon in 1935 (a year after releasing it's first camera).
Canon's Raw format is CRW. More information on Canon can be found on the Canon Website and Wikipedia